Nissan Innovation Games

To showcase Nissan's innovation in technology and sponsorship of the UEFA Champions League, we created an eight week digital campaign featuring their three football ambassadors, Eden Hazard, Philippe Coutinho and Lieke Martens. We designed innovative pitches and challenges to test the best freestyle footballers and influencers from across Europe. Coutinho, Martens and Hazard picked the final teams for a showdown match in Madrid, at the time of the Champions League Final.

40 pieces of content • 350% growth of Nissan's Instagram channel 
2.4 million Youtube views • 270k organic reach

CAMPAIgn WRAP-UP FILM

Pitch design for London

Pitch design for Barcelona

Pitch design for the final in Madrid

The final kicks off in Madrid

HAzard + Nissan leaf

Coutinho

LONDON STAGE
BARCelona Stage
AMsterdam stage
Madrid final

You may also like

Nytol
2020
Amazon
2020
Barclays
2013
Nissan Formula E
2020
Barclays
2013
Nissan ICC Cricket World Cup
2020
A Large Evil Corporation
2015
Christian Aid TV
2013
Observer Food Monthly
2015
Barclays Premier
2013
↑Back to Top