Nissan Innovation Games

To showcase Nissan's innovation in technology and sponsorship of the UEFA Champions League, we created an eight week digital campaign featuring their three football ambassadors, Eden Hazard, Philippe Coutinho and Lieke Martens. We designed innovative pitches and challenges to test the best freestyle footballers and influencers from across Europe. Coutinho, Martens and Hazard picked the final teams for a showdown match in Madrid, at the time of the Champions League Final.

40 pieces of content • 350% growth of Nissan's Instagram channel 
2.4 million Youtube views • 270k organic reach

CAMPAIgn WRAP-UP FILM

Pitch design for London

Pitch design for Barcelona

Pitch design for the final in Madrid

The final kicks off in Madrid

HAzard + Nissan leaf

Coutinho

LONDON STAGE
BARCelona Stage
AMsterdam stage
Madrid final

You may also like

Barclays
2013
Greenhouse Sports
2020
Nytol
2020
Chelsea FC
2019
Dove Men+Care
2013
Pot Pasta
2020
Nytol
2020
Ben & Jerry's
2013
Christian Aid TV
2013
Sony
2013
↑Back to Top